Textiles: Circular retail propositions national survey 2022

Behavioural insight is a foundation of the EPA’s Circular Economy Programme, providing evidence to inform policy, to inform behavioural change interventions and to inform awareness campaigns.

The EPA contracted Behaviour & Attitudes (B&A) to carry out quantitative research on a nationally representative survey of Irish citizens to evaluate their awareness, current use, influencing factors and interest in circular textiles retail propositions. Four circular textiles retail propositions were surveyed: clothing take-back schemes, rental service, clothing items made from recycled fibres, and brands selling second hand clothing. The fieldwork for the online survey of a nationally representative sample of 1,000 adults ages 16+ was carried out in November 2022.

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Circular retail propositions national survey 2022